https://www.flickr.com/photos/39747297@N05/5230479916/in/photolist-8Yczsd-cbcCk3-7jNmHv-dipm3P-5FefTX-sKjX3-5Fixk1-bBUjs2-bCwEoZ-4qLmk2-ccHti1-bUswQr-2Nati-eALvw3-5bjaoE-dULRxt-boZz85-daMjCh-5FivxU-nfWQif-bEU9xB-evy1D8-78WDg-3f6kZz-bQ7zsp-5FefXP-ddus1V-dwHLRn-5FiwF3-3Ao8mS-9NCMZT-5EYCfm-cpXBxm-e48NRC-8h9176-bBUupB-jvie5t-jjWWL7-2BS8QV-2pvf6Z-4ZHLs3-5WnYcr-422k5w-63dWbv-fbyEfd-oJsYJa-bxN9YA-fSNt1b-dURTpS-3AEivQ

Is it time to make a record?

Slowly but surely I’m starting to take steps toward making a record.  As an independent artist it is a significant investment of time and energy but my aim is to think about it as a creative act while approaching it with a business-like frame of mind.  A platinum selling record isn’t the goal obviously, but a decent return on the investment through modest but steady record sales supported by a smart might be within reach.

Most important, however, is to approach this as a learning opportunity that brings together the creative and business sides of the music industry as it is today (i.e., complicated!), and to use this initiative as a way to connect to other people and make it a rich social experience that contains its own rewards.

Taking that lead, I’ve started doing my homework to figure out the “unknown unknowns” as it were.  Cameron Mizell’s four-part series “Introduction to the Self-released Album” on Musicianwages.com has been a great starting point to gain some awareness of the various things involved in this process.  It’s recommended reading for anyone taking this route as an independent.

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